Earthwards® is our Johnson & Johnson approach for creating sustainable solutions across the product lifecycle. Using Earthwards® tools and resources, we can assure compliance with environmental product regulations, develop more sustainable products, and generate meaningful and credible sustainability claims.
Our products can earn Earthwards® designation by validating quantifiable improvements in at least three of seven areas related to sustainability:
A board of internal and external sustainability experts evaluates each Earthwards® candidate product before awarding this prestigious designation. Earthwards® reflects the Johnson & Johnson aspiration to be the most environmentally and socially responsible company in the world. We recognize there is no such thing as “green” manufacturing. Still, we constantly challenge ourselves to bring to market innovative and high-performing products that leave a minimal environmental footprint.
Earthwards® Approach Overview http://www.jnj.com/caring/citizenship-sustainability/strategic-framework/our-strategy-and-approach